Here we will discuss the most important aspects of our Brand Integrity and how we can be creative while maintaining a reliable identity for our company’s presence.
The goal is to maintain a recognizable brand from one design to the next, ensuring that everything from the logo to messaging is consistent across all platforms. Having a unified approach creates a memorable brand experience that fosters recognition and develops trust.
Aim for polish and professionalism. Keep text legible and designs easy on the eyes; think “eye candy”, pleasing visuals with the intention of ‘selling’ our products. Keeping the main design principles in mind as we work will contribute to building engaging media that appear to be made by a single entity and are readily recognizable by our target audience.
We discuss the details of how we accomplish these goals from the menu.
